OTHM BA Hons Marketing Management 24 months
Thursday, 05 November 2026 10:28:30
International Students can apply
OTHM BA Hons Marketing Management 24 months
Overview
Marketing Management 24 Months: Your Pathway to Success
Target Audience: Aspiring marketing professionals seeking a comprehensive and practical marketing management education.
Purpose:
- Equip you with the knowledge, skills, and industry insights to thrive in the dynamic marketing landscape.
- Develop a strong foundation in core marketing principles, strategies, and technologies.
- Enhance your problem-solving abilities and decision-making skills.
- Foster a strategic mindset and creativity in developing effective marketing campaigns.
- Prepare you for real-world marketing challenges and opportunities.
Course Highlights:
- Digital Marketing Fundamentals
- Social Media Marketing
- Content Marketing
- Market Research and Analysis
- Advertising and Promotion
- Digital Analytics
- Branding and Positioning
Call to Action:
Join OTHM's Marketing Management 24 Months program and embark on a transformative journey to elevate your marketing career. Explore the course details and register today!
Unlock Your Marketing Potential with OTHM BA Hons Marketing Management
Become a Strategic Leader in the Dynamic Marketing Landscape
OTHM's BA Hons Marketing Management program equips you with the essential skills and knowledge to thrive in the ever-evolving world of marketing. This comprehensive 24-month program offers a unique blend of theoretical foundations and practical experiences, preparing you for a successful career in:
- Marketing agencies
- Advertising firms
- Public relations departments
- Social media companies
Key Benefits:
- Industry-recognized qualification: OTHM's program is accredited by UK-based UKAS, ensuring industry recognition and career prospects.
- Expert faculty: Our team of experienced and industry-renowned tutors bring their expertise and real-world knowledge to the classroom.
- Practical projects: Gain valuable hands-on experience through real-world marketing projects, developing your problem-solving and decision-making skills.
- Career support: Our dedicated career support team provides personalized guidance and resources to help you navigate your job search and secure your dream career.
Unique Features:
- Industry-specific modules: The program focuses on developing skills relevant to specific marketing sectors, such as digital marketing, social media marketing, and market research.
- Real-time industry insights: Stay ahead of the curve with access to the latest industry trends and best practices through guest lectures and industry visits.
- Global perspective: Learn about marketing practices and strategies from a diverse range of countries, broadening your horizons and enhancing your global mindset.
Entry requirements
International Students can apply
Joining our world will be life-changing with a student body representing over 157 nationalities.
LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.
Course Content
- ## Essential Units for OTHM BA Hons Marketing Management 24 Months
- Marketing Mix & Strategy
- Understanding the Marketing Mix
- Product, Price, Place, Promotion
- Developing a Strategic Marketing Plan
- Market analysis, target audience, competitive landscape
- Implementing Marketing Strategies
- Digital marketing, social media, content marketing
- Market Research & Analysis
- Conducting Market Research
- Quantitative and qualitative research methods
- Analyzing Market Data
- Identifying trends, consumer behavior, competitor insights
- Utilizing Market Research Findings
- Developing actionable insights for marketing decisions
- Digital Marketing & Social Media
- Building a Strong Digital Presence
- Website optimization, social media marketing, email marketing
- Creating Engaging Content
- Video marketing, social media storytelling, influencer marketing
- Measuring and Analyzing Digital Marketing Performance
- Data-driven decision making, ROI measurement
- Branding & Communications
- Developing a Strong Brand Identity
- Brand positioning, messaging, visual identity
- Communicating Effectively
- Internal and external communication strategies
- Building Customer Relationships
- Customer service, loyalty programs, social responsibility
- Project Management & Marketing Automation
- Planning and Managing Marketing Campaigns
- Project lifecycle, timelines, resource allocation
- Marketing Automation Tools and Techniques
- CRM systems, email marketing automation
- Reporting and Analytics for Marketing
- Data-driven decision making, performance optimization
- Additional Units
- Ethics and Social Responsibility in Marketing
- Data privacy, ethical marketing practices, social impact
- Marketing Trends and Innovations
- Emerging technologies, digital marketing, artificial intelligence
Assessment
The assessment is done via submission of assignment. There are no written exams.
Fee and Payment Plans
30 to 40% Cheaper than most Universities and Colleges
Duration
The programme is available in two duration modes:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment
Accreditation
Apply Now
- 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
- 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
- Apply Now
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