Graduate Certificate in Gender and Tech Marketing
-- viewing nowGender and Tech Marketing: This Graduate Certificate equips marketers with the skills to navigate the evolving digital landscape. Understand consumer behavior across diverse genders.
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Course details
• Feminist Theories and Tech Marketing
• Inclusive Language and Representation in Tech Marketing
• Algorithmic Bias and its Impact on Marketing
• Marketing to Diverse Audiences in the Tech Sector
• Gendered Consumption Patterns in Technology
• Data Analysis & Insights for Gender-Sensitive Marketing
• Ethics and Social Responsibility in Tech Marketing
• Building Inclusive Teams and Workplaces
• Measuring the Impact of Gender-Inclusive Marketing
Career path
Career Role (Gender & Tech Marketing) | Description |
---|---|
Digital Marketing Manager (Gender Focus) | Develop and execute digital marketing strategies specifically targeting female audiences within the tech sector. Leverage data analytics to optimize campaigns and measure success. |
Social Media Specialist (Tech & Inclusivity) | Manage social media presence for tech companies, ensuring inclusive and representative content reflecting diverse genders and experiences. Create engaging campaigns promoting gender equality in technology. |
Content Marketing Specialist (Gendered Tech Products) | Create compelling content, such as blog posts, articles, and social media copy, focused on marketing technology products specifically designed for or appealing to women. Requires excellent writing and SEO skills. |
Data Analyst (Gender & Tech Trends) | Analyze market data to identify trends and opportunities within the gender and tech space. Provide valuable insights to inform marketing strategies and product development. |
Marketing Research Analyst (Gender Representation) | Conduct in-depth research on gender representation in the tech industry to inform marketing strategies aiming to increase inclusivity and diversity. Present findings and recommendations to stakeholders. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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