Advanced Certificate in Marine Conservation Media Relations

Published on June 24, 2025

About this Podcast

HOST: Welcome to our podcast, today I'm thrilled to be speaking with Dr. Jane Thompson, a renowned marine conservationist and the lead instructor for the Advanced Certificate in Marine Conservation Media Relations. Dr. Thompson, welcome! GUEST: Thank you, it's great to be here. HOST: Could you start by sharing what inspired you to create this course? GUEST: Absolutely. I've seen firsthand how crucial effective communication is in marine conservation. There are so many important stories to tell, and we need to equip professionals with the skills to reach diverse audiences. HOST: That's a great point. In your experience, what are some current industry trends related to marine conservation media relations? GUEST: Social media is a game-changer. It allows us to engage directly with the public and policymakers, but it also presents new challenges in maintaining accuracy and credibility. HOST: Yes, managing crises on social media can indeed be tricky. Speaking of challenges, what do you find most difficult when teaching this subject? GUEST: The rapid pace of technological change can make it hard to keep up. But it's also exciting because it opens up new opportunities for outreach and engagement. HOST: Where do you see the future of marine conservation media relations heading? GUEST: I believe we'll see more immersive storytelling techniques, like virtual reality, that can transport people under the sea and create a deeper appreciation for our oceans. HOST: That sounds fascinating! Before we wrap up, any advice for those considering this course? GUEST: Be prepared to dive deep into both the science and the art of communication. It's not just about knowing your stuff—it's about how you share it that really makes a difference. HOST: Thank you so much, Dr. Thompson, for sharing your insights and experiences with us today. For our listeners, learn more about the Advanced Certificate in Marine Conservation Media Relations at [website]. Until next time, keep exploring!

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