Advanced Certificate in Behavioral Economics for Social Enterprise Management
Published on June 24, 2025
About this Podcast
HOST: Welcome to our podcast, today we're talking with Dr. Jane Smith, an expert in behavioral economics and the instructor for our new course, "Advanced Certificate in Behavioral Economics for Social Enterprise Management." Dr. Smith, can you tell us a bit about this cutting-edge program? GUEST: Of course! This course is designed to help social entrepreneurs, non-profit managers, and policymakers understand how psychological biases impact decision-making in social impact projects. We'll teach you how to use behavioral science insights to design effective interventions and develop data-driven strategies for fundraising, program design, and community engagement. HOST: That sounds fascinating! How have you seen the application of behavioral economics make a real-world impact in social enterprises? GUEST: I've seen organizations successfully apply nudges, framing effects, and loss aversion techniques to significantly boost their social impact. For instance, rephrasing fundraising appeals to leverage loss aversion can result in a substantial increase in donations. HOST: I can imagine that being very effective. What are some challenges you've encountered when teaching this subject, especially to professionals in the social enterprise sector? GUEST: One challenge is helping students balance the ethical considerations involved in using behavioral insights. While these techniques can be powerful, we must ensure they're applied responsibly and with the welfare of the communities in mind. HOST: That's an essential point to consider. Lastly, where do you see the future of behavioral economics in social enterprise management? How do you envision this field evolving? GUEST: I believe that behavioral economics will become an integral part of social enterprise management, as more organizations recognize the benefits of understanding and influencing decision-making processes. This could lead to more effective social programs and increased collaboration between social enterprises, non-profits, and governments. HOST: Dr. Jane Smith, thank you for joining us today and sharing your insights on the "Advanced Certificate in Behavioral Economics for Social Enterprise Management." We're looking forward to the positive impact this course will have on the social enterprise sector. GUEST: Thank you for having me. I'm excited to see the transformative effects this knowledge will have on social enterprise management.
