Executive Certificate in Online Reputation Crisis Communication
Published on June 24, 2025
About this Podcast
HOST: Welcome to our podcast, today we have [Guest's Name], an expert in crisis communication and the instructor of the new course "Executive Certificate in Online Reputation Crisis Communication". It's great to have you here! GUEST: Thank you for having me, I'm excited to be here! HOST: Let's dive right in. Can you share some personal experiences or insights related to online reputation crisis communication? GUEST: Absolutely! I've seen firsthand how quickly a crisis can escalate on social media, and how crucial it is to have a solid plan in place to protect your brand. HOST: That's so true. And what current industry trends do you think are most relevant to this course? GUEST: The increasing importance of social media platforms and the need for real-time crisis response are two major trends that this course addresses. HOST: What are some challenges faced in the field or while teaching this subject? GUEST: Keeping up with the constantly changing digital landscape and ensuring that the course content remains relevant and up-to-date is a challenge, but an exciting one! HOST: Any thoughts on the future of online reputation crisis communication? GUEST: I believe we'll continue to see a growing emphasis on digital and social media strategies, as well as increased integration of AI and machine learning in crisis management. HOST: Fascinating insights! I'm sure our listeners have gained a lot from this conversation. Thanks for sharing your expertise and for being on our show! GUEST: My pleasure, thank you for having me!
