Executive Certificate in Behavioral Economics for Behavioral Change

Published on June 24, 2025

About this Podcast

HOST: Welcome to the show, [Guest's Name]! Today, we're diving into the world of behavioral economics and its potential to drive behavioral change. To start, could you briefly share what initially drew you to this field? GUEST: Absolutely! I've always been fascinated by human decision-making, and behavioral economics offered a unique lens to explore and understand those processes better. HOST: That's intriguing. Now, as an expert in this area, what current trends do you see shaping the industry today? GUEST: One trend is the increasing application of behavioral economics in various sectors, such as public policy, marketing, and healthcare. This demonstrates the versatility and effectiveness of the approach. HOST: It certainly does. Now, with such a diverse audience for this course, what challenges have you encountered in teaching or learning this subject matter? GUEST: A key challenge is helping students grasp the nuances of cognitive biases and nudges, as they can be quite counterintuitive. However, incorporating real-world examples and case studies helps simplify these concepts. HOST: That's an excellent way to make complex ideas more accessible. Looking ahead, where do you see the future of behavioral economics, particularly in relation to behavioral change? GUEST: I believe we'll continue to see a growing interest in using behavioral economics to create positive change in society. This includes addressing pressing issues like climate change, social inequality, and public health. HOST: It's clear that this Executive Certificate in Behavioral Economics for Behavioral Change offers valuable insights and practical tools for professionals. Thank you, [Guest's Name], for joining us today and sharing your expertise! GUEST: My pleasure! Thanks for having me.

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