Advanced Skill Certificate in Social Media Etiquette
Published on June 24, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to have Anna, an expert in digital communication and the instructor of the Advanced Skill Certificate in Social Media Etiquette. Anna, can you tell us about your experience and what led you to create this course? GUEST: Thanks for having me! I've spent over a decade in public relations, observing how social media can make or break professional reputations. I wanted to create a course that helps people navigate the online world with confidence and savvy. HOST: That's fantastic. And in this age of constant connectivity, having a strong understanding of social media etiquette is more important than ever. Can you share some current industry trends related to your course? GUEST: Absolutely. One trend is the increasing importance of personal branding on social media. Employers are now routinely checking candidates' online presence, so managing your digital identity is crucial. Also, as remote work becomes more common, mastering online professionalism is a valuable skill. HOST: I can imagine that managing a personal brand online could be challenging. What are some common obstacles students face when learning social media etiquette? GUEST: Many students struggle with understanding the line between personal and professional content. They may also find it difficult to engage in professional networking without appearing insincere or self-promotional. HOST: That's a delicate balance indeed. Now, looking ahead, where do you see the future of social media etiquette and its impact on careers and personal brands? GUEST: I believe we'll continue to see a blending of personal and professional lives online. As a result, it will be essential for individuals to maintain a polished, consistent image while adapting to new platforms and features. HOST: Anna, thank you for sharing your insights and for developing this important course. I'm sure our audience will find it incredibly valuable as they navigate their own online journeys. GUEST: My pleasure! I encourage everyone to enroll and start mastering their digital communication skills today.
