The MSc in Strategic Marketing is designed for professionals seeking to deepen their marketing expertise over 12 months. Delivered entirely online by LSIB, this programme equips you with advanced skills and insights, making it ideal for anyone ready to take on complex marketing challenges today.
The MSc in Strategic Marketing is designed for ambitious professionals and graduates aiming to excel in the dynamic field of strategic marketing. This course equips learners with advanced knowledge and practical skills essential for developing and implementing effective marketing strategies that drive business growth and profitability.
UK Demand for Strategic Marketing Professionals
Estimated UK learners — Illustrative UK estimates — not official enrolment
Content updated: 11 September 2026
By the end of this course, you will be able to:
Analyze complex business problems using strategic marketing principles and practices.
Develop innovative marketing strategies tailored to specific market needs and customer segments.
Design and implement comprehensive brand management plans that enhance customer engagement and loyalty.
Utilize digital marketing tools and platforms effectively to reach target audiences and drive business growth.
This course ensures you are equipped with the skills needed to lead successful marketing initiatives in today’s competitive landscape.
Entry requirements
The Learners must possess: ● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification or ● 5 years or more of work experience in case you do not hold any formal qualification and ● Learner must be 18 years or older at the beginning of the course.
International applicants and their qualifications are accepted.
Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.
At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.
Course Content
Marketing Research Methods
Strategic Marketing Planning
Brand Management and Branding
Consumer Behaviour and Psychology
Digital Marketing and E-commerce
International Marketing and Globalisation
Marketing Communications and Public Relations
Marketing Analytics and Data-Driven Decision Making
Sustainable Marketing and Corporate Social Responsibility
The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.
Fee and Payment Plans
30 to 40% Cheaper than most Universities and Colleges
Duration & course fee
The programme is available in two duration modes:
12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs. The fee is payable in monthly, quarterly, half yearly instalments. You can avail 5% discount if you pay the full fee upfront in 1 instalment
Payment plans
12 Months -
GBP £7700
● Payment option (a) - GBP £770 x 10 monthly instalments ● Payment option (b) - GBP £2566 x 3 quarterly instalments ● Payment option (c) - GBP £3850 x 2 half yearly instalments ● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)
18 Months -
GBP £6700
● Payment option (a) - GBP £478 x 14 monthly instalments ● Payment option (b) - GBP £1340 x 5 quarterly instalments ● Payment option (c) - GBP £2233 x 3 half yearly instalments ● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)
40% Cheaper
Our course fee is up to 40% cheaper than most universities and colleges.
Stage 1 (Delivered by LSIB): The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Marketing. The total credits earned will be up to 120 credits.
Stage 2 (Delivered by the University / awarding body) On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MSc in Strategic Marketing degree. Stage 2 is delivered via distance learning by faculties from the University. The total credits earned will be at least 60 credits.
Our goal
Prepare yourself with the key skill sets to succeed in a hyper-competitive environment. Study with us from anywhere in the world and receive a fully accredited qualification.
Apply Now
1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
Graduates of the MSc in Strategic Marketing are well-positioned to advance their careers in a variety of roles within marketing and business. The demand for strategic marketers continues to rise across different sectors such as technology, retail, finance, and healthcare.
Role Distribution in Marketing Sector
Industry share (%)
Key facts about MSc in Strategic Marketing - 12 months
The MSc in Strategic Marketing is a 12-month postgraduate program designed to equip students with advanced knowledge and practical skills required for strategic marketing.
Award: Degree
Level: Postgraduate degree (Level 7 Diploma)
Duration: 12 Months / 18 Months
Fee: GBP £7,700 / GBP £6,700
Online/Flexible study: Yes, delivered via an online Learning Management System
Awarding body: University of London / LSIB for Stage 1 and top-up degree
Credits: Up to 120 credits (Stage 1) + at least 60 credits (Stage 2)
Study benefits: Flexible learning options, career progression opportunities, industry-relevant curriculum.
Why this course?
The MSc in Strategic Marketing is a highly sought-after degree that prepares learners for leadership roles in the strategic marketing domain. With the UK being a hub for marketing professionals and the demand projected to grow by +10% over the next few years according to the Chartered Institute of Marketing (CIM), this course provides a timely and relevant education.
Estimated Demand for Strategic Marketing Professionals
Illustrative UK estimates — not official enrolment
Year
Estimated UK learners
2026
120,000
2027
140,000
Who should enrol in MSc in Strategic Marketing - 12 months?
The MSc in Strategic Marketing is ideal for professionals seeking to advance their careers or recent graduates looking to kick-start a career in marketing. This course caters specifically to those who wish to develop and implement innovative marketing strategies that drive business growth.
Backgrounds: Professionals with experience in marketing, sales, or related fields
Roles: Marketing manager, digital marketing specialist, brand strategist, product development coordinator
Career stages: Mid-level professionals aiming for senior positions or recent graduates entering the workforce
Prior experience: Basic knowledge of marketing principles and practices is beneficial
Outcomes: Enhanced understanding of strategic marketing, leadership skills in developing marketing strategies